People counting

The power of Time-of-Flight people counting technology in retail banking

As retail banks continue to adapt to changing customer needs, it's becoming increasingly important for them to optimize their physical spaces. One key aspect of this optimization is accurately measuring foot traffic. Enter Time-of-Flight (ToF) people counting technology, a solution that provides high-precision metrics while protecting customer privacy. In this article, we'll explore the advantages of Time-of-Flight people counting in retail banking.
Time Of Flight People Counting In Retail Banking

Accuracy and efficiency

One major advantage of Time-of-Flight people counting in retail banking is its high level of accuracy. Time-of-Flight sensors use infrared light to detect and measure the distance between objects, which allows them to track people with a high degree of precision. Terabee Time-of-Flight sensors deliver data accuracy rates of better than 98%. This accuracy is crucial for retail banks, as it allows them to gather reliable data on foot traffic patterns and customer behavior.

In addition to accuracy, Time-of-Flight people counting is also highly efficient. Because Time-of-Flight sensors don’t rely on camera technology, they’re less sensitive to factors like low light and shadows. This means they can function reliably in a wide range of environments, including crowded retail banking spaces. Time-of-Flight sensors from Terabee are less sensitive to low-light conditions, ambient noise, and interference, making them suitable for use in a wide range of environments.

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Privacy protection

Another key advantage of Time-of-Flight people counting is privacy protection. Because Time-of-Flight sensors don’t capture images, they’re able to protect customer privacy in a way that camera-based solutions can’t. This is especially important in retail banking, where customer confidentiality is a top priority.

Time-of-Flight people counting sensors collect only non-personally identifiable data, such as foot traffic counts and dwell times. This allows retail banks to gather valuable insights about customer behavior without compromising privacy. As a result, ToF people counting solutions are fully compliant with privacy regulations like the GDPR.

Terabee Time-of-Flight sensors do not measure the height of someone passing into or out of the counting area, and they don’t gather any information about gender, physical appearance, clothing or other personal data. This means complete data privacy for individuals and it is a key advantage of Terabee’s people counting technology. Read more about people counting devices GDPR compliance.

Improved customer experience

By accurately measuring foot traffic and customer behavior, Time-of-Flight people counting can help retail banks improve their customer experience. For example, retail banks can use foot traffic data to optimize staffing levels and reduce wait times. They can also use dwell time data to identify areas of the bank that customers are spending the most time in, and adjust the layout or offerings in those areas accordingly.

In addition, Time-of-Flight people counting can help retail banks identify peak hours and adjust their operations accordingly. This can help reduce congestion and create a smoother, more efficient banking experience for customers.

Cost-effective solution

Compared to other people counting solutions, Time-of-Flight technology is relatively affordable. It’s also easy to install, which means retail banks can start gathering valuable data quickly and with minimal disruption. In the long run, the cost-effectiveness of Time-of-Flight people counting can lead to significant cost savings for retail banks.

Terabee people counting systems, with embedded algorithms that produce typical counting accuracy of 98% or better, provide both real-time and accumulative occupancy level data. 

As retail banks continue to evolve and adapt, ToF people counting technology is emerging as a key solution for optimizing physical spaces. Its accuracy, efficiency, privacy protection, improved customer experience, and cost-effectiveness make it an attractive option for retail banks of all sizes. By investing in ToF people counting solutions, retail banks can gather valuable insights about customer behavior, improve the customer experience, and drive growth in their businesses.

Time Of Flight People Counting In Retail Banks 700 X 500 Px
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People Counting solutions from Terabee

With its ability to aggregate data taken from up to five separate sensors, the Terabee People Counting L-XL device provides easy installation and configuration for a retail banking environment. It’s a highly accurate solution to gather data on people flow at large doors, entrances and indoor gates.

Its smaller sibling, the People Counting M device is suitable for standard doorways and narrow corridors, such as meeting rooms and waiting areas.

Contact us to speak to an expert about your people counting challenges and requirements. Get in touch today!  If you would like to learn how to deploy people counting solutions in your facility, contact a member of the Terabee team today.

Related products

Terabee People Flow Counting L-XL

GDPR compliant people counting device. Optimize value and reduce costs from your retail operation, smart building or office space
Using advanced Time-of-Flight technology, Terabee People Flow Counting L-XL is GDPR compliant and provides accurate people counting data (98% accuracy or more) by monitoring the number of people entering and exiting doorways or corridors.

Easy to configure and install on high ceilings, the Terabee People Flow Counting L-XL fits any kind of wide indoor entrance, up to 15 meters in a multi-device setup. Our people counting algorithm is capable of filtering out static objects and counting multiple people passing in both directions below the device as they enter or leave a space.

The solution consists of an IoT people counting device and an optional IoT platform. Two product variations allow transmission of the data via Power over Ethernet or LoRaWAN. Interested? Contact us.

Terabee People Flow Counting M 2.0

Get real-time people counting data for single doorways and narrow corridors
Real-time data is the backbone of our modern, fast-paced world especially when it comes to monitoring space usage, occupancy, energy efficiency, security, building performance or tailored services. The Terabee People Flow Counting M 2.0 device is GDPR compliant by design, with a real-time data capability, providing seamless, accurate, and highly effective footfall measurement, at a competitive price.

Using Time-of-Flight technology, the People Flow Counting M 2.0 solution guarantees anonymity in its operations, prioritizing data privacy protection while offering robust, reliable occupancy monitoring.

People Flow Counting M 2.0 is the perfect addition to your Building Management System. The “smaller sibling” of People Flow Counting L-XL, People Flow Counting M 2.0 is designed for smaller doorways and narrow corridors. It comes in both Power over Ethernet (PoE) and LoRa models to best suit your needs.
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